$2.5M in Merchandise Sales

The Brief

In a world where connection is heavily digital and online, being able to represent your favorite creator in the real world is invaluable.

The Approach

Working with international gaming culture icons and athletes, we have developed high end merchandising solutions to celebrate key milestones, and give fans a new way to celebrate with their favorite personalities. Within a 6-8 week period, we can design, manufacture, and begin shipping anything from 50 orders, to 2.5 million dollars worth of product.

This process development initiated a wave of influencer merchandise with creators such as Fresh, Mully, JoshDub, and The Boys, and spilled over into traditional sports with Kalyn Ponga and Mitch Robinson.

The Results

• Type: Collaborative partnership
• Bandwidth: Over 15,000 orders were placed across 7 day periods, with some items selling out in minutes
• The Numbers: In total, we have processed over $2,500,000 worth of sales and delivered to over 45 different countries.
• Services: End to end design process including patterns, tech packs, stitching, global sourcing of materials and international delivery process.